Modern Korean Elegance: Michelin-Starred Chef Louis Han Launches “GU:UM” at The RuMa Hotel

[KLCC Exclusive] A Culinary Milestone Where Modern Seoul Meets Kuala Lumpur’s Luxury Lifestyle

Kuala Lumpur’s vibrant dining scene has just reached a new pinnacle of sophistication. On the evening of July 29, 2026, the heart of the city’s Golden Triangle witnessed a spectacular fusion of culture and gastronomy. The RuMa Hotel and Residences, a beacon of contemporary luxury in KLCC, hosted the grand launch of “GU:UM”—a modern Korean culinary residency by the world-renowned Michelin-starred Chef Louis Han.

This event was more than just a restaurant opening; it was a celebration of the strengthening ties between Malaysia and Korea, set against the backdrop of AirAsia Group’s recent strategic expansion into the luxury hospitality sector with the acquisition of The RuMa. The collaboration also highlighted the partnership with Epsom College in Malaysia, a prestigious 170-year-old British boarding school and an AirAsia affiliate, underscoring a shared commitment to cultural exchange and excellence.


A Star-Studded Evening of Cultural Exchange

The launch event was a prestigious gathering of diplomats, industry leaders, and cultural icons. As the official media partner for AirAsia and Epsom College, EduNews Malaysia was privileged to be at the center of the festivities, representing the Korean community.

The guest list was a testament to the event’s significance, featuring:

  • His Excellency the Ambassador of the Republic of Korea to Malaysia, highlighting the diplomatic weight of the occasion.
  • The President of the Korean Association in Malaysia, representing the local Korean community.
  • Renowned Music Producer Park Sun-joo, known for her influential work in the music industry.
  • Influential figures such as Jung Vita from Vitamin Edu, known as the founder of “KLCC One-Month Living,” and other prominent Korean influencers dedicated to promoting Korean culture in Malaysia.
  • Representatives from Epsom College, celebrating the successful conclusion of their recent K-POP camp, further emphasizing the cultural bridge being built.

The atmosphere at the lobby of The RuMa was electric, filled with meaningful conversations and the shared excitement of experiencing a new era of Korean fine dining in Malaysia. Guests were captivated by the exquisite dishes, each reflecting Chef Han’s philosophy of combining precise technique with the warmth of human connection.

The Visionary: Chef Louis Han and the NAE:UM Legacy

The star of the evening was undoubtedly Chef Louis Han, the culinary mastermind who has taken the Singaporean dining scene by storm. Chef Louis is a seasoned veteran of the global fine-dining circuit, having honed his craft at Seoul’s legendary three-Michelin-starred MOSU and Singapore’s two-starred Meta.

In 2021, he opened his own restaurant, NAE:UM, in Singapore. Within its first year, NAE:UM was awarded a Michelin star, and Chef Louis himself was honored with the Michelin Guide Young Chef Award 2022. His restaurant has also been recognized as one of Asia’s 50 Best Restaurants (#45), known for its “Episodic” menus that evoke memories through fragrance and flavor, creating a unique narrative with each dish.

“GU:UM”: The Art of the Grill Reimagined

Derived from the Korean word for “to grill” or “to stir-fry over fire,” GU:UM brings a sophisticated twist to the traditional Korean BBQ experience. Unlike typical tabletop grills, GU:UM focuses on the precision of charcoal cooking, blending smoky depth with refined modern techniques. The menu is a testament to Chef Louis Han’s dedication to preserving the essence of Korean cuisine while reinterpreting it for a contemporary palate.

Chef Louis’s philosophy is that a memorable meal is defined not just by technical skill, but by the “warmth of human connection.” This warmth was evident in every dish served at the ATAS Restaurant on the hotel’s second floor. The menu successfully balances the deep, authentic roots of Korean flavors with contemporary presentation, making it accessible and impressive for both Korean expats and local Malaysian foodies. VIP guests were particularly impressed by the familiar yet novel depth of flavor in each dish.

  • Pop-up Residency Dates: August 1, 2026 – November 30, 2026 (Limited 4-month season).
  • Location: ATAS Restaurant, 2nd Floor, The RuMa Hotel and Residences, KLCC.

EduNews’ Pro-Tip for Food Enthusiasts

If you are looking for a truly special dining experience to celebrate a milestone or simply to experience the best of modern Seoul in the heart of KL, GU:UM is an absolute must-visit. Given the limited four-month window and the high demand following the star-studded launch, we highly recommend making your reservations well in advance. This is a unique opportunity to savor Michelin-level modern Korean cuisine in a luxurious setting.

As the media partner for Epsom College in Malaysia, we are also excited to see how such cultural collaborations enrich the local community, providing students and families with unique opportunities to experience global excellence right here in Malaysia. EduNews Malaysia will continue to bring you vivid reports on educational news and cultural exchange events in Malaysia.


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